Espresso and Toothbrushes Lose Battle with Smart Phones

More and more individuals are utilizing their cell phone to complete their banking tasks, points out a recent report issued by the Bank of America. However, we all know the frightening truth: modern individuals perceive their cell phones as being by far more indispensable than espresso coffee and even the so necessary tooth brushes.

In the inaugural report on the Trends in the Mobility of Consumers, the reputed American financial institution (Bank of America), pointed out how vital how vital cell phones are to the U.S. population. More than 47% subjects said they would be lost without their cell phone and could not keep going through the day without their most cherished gadget.

Moreover, 60% of the subjects confessed that they could manage the morning dizziness without their espresso or cappuccino but would find it extremely hard keep on going without a cell phone. For more than 76% of the subjects interviewed the TV set was less important than their mobile device. For almost each of the people interviewed (91%) the cell phone was as imperative as their auto and even their antiperspirant.

Among teenagers and young adults (18-24 years old of age), the mobile gadget is more vital even than their personal cleanliness. Thus, 90% of the youngsters declared without a bit of remorse that their gadget was more vital than antiperspirant and for 93% definitely above the toothbrush.

Individuals are additionally utilizing their cell phone to perform their banking activities. About two-thirds of the American population (62%) had at least once used the online banking system. At this very moment Bank of America has more than 15 million clients having an online account. Out of those that have attempted to manage an online account, 31% log on by means of their cell phone once in a day at the minimum. A larger percentage of 82% checks their record through a portable device once or twice during a week. Nonetheless, even the Bank recognizes that real branches spread across the country are by far more efficient and secure when it comes to keeping a careful eye on accounts.

The Bank officials are highly aware of the new trend they do no ignore it by any means. They know that their customers expect the banks to have online services, thus offering them the possibility to solve their financial problems either from a downtown office or from a nice and remote country cottage.